25+ Unique Blog Post Ideas to Engage Your Readers

25+ Unique Blog Post Ideas to Engage Your Readers
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Thinking up distinctive weblog put up concepts can seem to be a wrestle, particularly when it looks like blogs have coated nearly each matter beneath the solar.

Is there such a factor as a “unique” weblog put up thought anymore?

How do you write recent, attention-grabbing, and search engine optimized content material your viewers truly needs to learn?

If you’re uninterested in wracking your mind, don’t fear.

There are literally tons of the way to provide you with distinctive weblog concepts with out relying by yourself creativity.

Writer’s block is almost common, so even the best minds have provide you with their very own “hacks” for arising with put up matters on a whim.

In this information, you’ll discover 25 other ways to provide you with weblog put up concepts so that you don’t have to preserve banging your head in your keyboard.

1. Audience Surveys

One of the very best methods to provide you with weblog put up concepts is to ask your viewers what they’re considering studying about.

Not solely are you then sure to provide you with matters they’re considering, however they’ll doubtless be matters their seek for, too.

25+ Unique Blog Post Ideas to Engage Your Readers

You can use surveys like Google Forms to ask your viewers what they’d like to study extra about.

You can ship this survey to current purchasers, social media followers, or different contacts in your community. Their solutions might translate into some attention-grabbing weblog put up matters.

2. Google Autocomplete

When arising with weblog put up concepts, most enterprise homeowners flock to Google to kind of their focus matter and see what comes up.

But earlier than you full your search, you need to use Google’s autocomplete function to generate matters you may not have considered earlier than.

25+ Unique Blog Post Ideas to Engage Your Readers

In the picture above, you see that the seek for “marketing tip” auto-suggests phrases like “marketing tips 2019”, “marketing tips for social media”, and “marketing tips for real estate agents”.

All of those might be became their very own weblog posts (so long as they’re related to your area of interest and viewers).

three. Answer the Public

25+ Unique Blog Post Ideas to Engage Your Readers

Answer the general public is a free visible key phrase analysis instrument that generates an expansive record of questions associated to your focus matter.

Each of those questions might be one thing your viewers is trying to find and subsequently might represent some attention-grabbing weblog put up concepts.

four. Competitor Research

Sometimes just a little competitor analysis will lead to some “Why didn’t I think of that?” weblog put up concepts.

That’s as a result of – even in case you’d hate to admit it – typically your rivals provide you with some fairly good weblog put up matters.

25+ Unique Blog Post Ideas to Engage Your Readers

You can enterprise to your rivals’ blogs to scope out what they’re writing about or use instruments like SpyFu to generate a listing of key phrases your rivals are concentrating on of their content material.

5. Related Keywords

If you’re well-versed in Web optimization, you’re doubtless aware of the method of researching key phrases which can be associated to your focus matter. But, simply to be thorough, it’s price mentioning it once more right here.

25+ Unique Blog Post Ideas to Engage Your ReadersKeyword analysis instruments like SEMrush and Keywords Everywhere will generate a strong report of associated key phrases, that you may then flip into attainable weblog put up concepts.

This will prevent plenty of time in contrast to making an attempt to provide you with associated matters by yourself.

6. People Also Ask

Another built-in Google function that’s useful when arising with weblog put up concepts is the People Also Ask part.

25+ Unique Blog Post Ideas to Engage Your Readers

When you do a Google search of a subject, the search outcomes will typically embrace a People Also Ask part that comprises a listing of questions and solutions that folks typically seek for.

You can flip these questions into attainable weblog put up matters or incorporate them into your put up, both as an FAQ part or by answering the query throughout the textual content.

7. Google Trends

25+ Unique Blog Post Ideas to Engage Your Readers

If you need to capitalize on a rising pattern, flip to Google Trends for attainable weblog put up concepts.

Not solely can you discover matters that individuals are actively trying to find, however you could find “Related Queries” that department off of your preliminary search.

eight. Pinterest

Pinterest is extra of a search engine than it’s a social media platform, which makes it an incredible instrument for locating creating weblog put up concepts.

25+ Unique Blog Post Ideas to Engage Your Readers

You can look to the “Trending Ideas” part to discover trending matters, or begin of your search with a single key phrase and see what comes up.

The Pinterest search outcomes will encompass a mixture of weblog posts, photos, and movies.

Discover what different manufacturers are posting about to consider some good weblog put up concepts of your personal.

9. Interviews

Are there any industry consultants you’d like to interview to your weblog? Conducting interviews is an effective way to present worth to your readers.

25+ Unique Blog Post Ideas to Engage Your Readers

Reach out to distinguished figures in your community to see in the event that they’d like to be interviewed.

Sometimes it’s so simple as emailing them a listing of questions, having them kind out their responses, after which posting the whole interview up on the weblog.

See an instance on this Search Engine Journal interview with Seznam.

10. Guest Posts

User-contributed content material may help you bulk up your weblog, particularly in case you wrestle to provide you with your personal weblog put up concepts.

25+ Unique Blog Post Ideas to Engage Your Readers

Simply add a contact type to your web site asking for visitor put up submissions or put up in regards to the alternative on social media.

Look out for contributors who can supply professional ideas or a singular perspective.

To keep top-quality content material, make sure to have pointers laid out and pre-determined whether or not adopted outbound hyperlinks are allowed in visitor posts.

11. Reader Stories

Along the identical vein as accepting visitor posts, you are able to do a name out to your viewers to contribute their tales as effectively. These will not be Web optimization-friendly articles, however they are often extremely partaking and sharable.

25+ Unique Blog Post Ideas to Engage Your Readers

For instance, Search Engine Journal’s Friday Focus column consists utterly of contributors’ tales, ideas, struggles, and classes from life.

12. A-to-Z Posts

Want to get the inventive juices flowing? Trying drafting up an “A-to-Z” put up.

25+ Unique Blog Post Ideas to Engage Your Readers

This thought includes pondering up speaking factors that align with each letter of the alphabet and consolidating these right into a put up.

For the Web optimization industry, for instance, “A” would possibly stand for “Alt Tags”, “B” for “Backlinks”, “C” for “Content”, and many others. Then, you cowl these matters inside your article for a pleasant overview of your important matter or industry.

13. Quora

Quora is a web based discussion board the place individuals can put up their questions on a variety of matters and supply solutions from the Quora group.

25+ Unique Blog Post Ideas to Engage Your Readers

While responding to Quora questions is a standard means to appeal to hyperlinks, you may also look to these questions for potential weblog put up concepts.

Do you see the identical few industry-related questions popping up?

It could also be time to cowl the subject by yourself weblog.

14. Reviews

If your corporation is energetic on social media and/or has listings in on-line directories, then you definately’ll doubtless have just a few buyer opinions.

If so, you possibly can typically dig by means of these to determine matters to cowl in your weblog.


For instance, one frequent reward you would possibly see is “Great customer service!”, during which case, you possibly can write a weblog put up like “Why Customer Service Matters for [Industry]” or “X [Niche] Platforms with the Best Customer Service”.

Clearly, your viewers cares about customer support, so it might be price writing about.

15. Forums

25+ Unique Blog Post Ideas to Engage Your Readers

Like Quora.com, there are different on-line boards the place customers put up their questions in hopes of getting responses from different customers on the boards.

Here, you possibly can see what different individuals in your industry are buzzing about so you possibly can hopefully supply some weblog matter concepts.

16. Facebook Groups

Facebook is house to tons of Facebook Groups, typically consisting of tons of to hundreds of members,

You can discover teams about practically any matter, from knitting to Web optimization to canine strolling to psychological well being.

25+ Unique Blog Post Ideas to Engage Your Readers

By becoming a member of industry-related teams, you possibly can uncover what questions individuals have and even ask them what they’d like to learn about your chosen matter(s).

17. Instagram Stories

25+ Unique Blog Post Ideas to Engage Your Readers

If you have got an Instagram account, you possibly can put up a Story that provides your followers the chance to ask you questions.

Within the options of Instagram Stories, you’ll discover an possibility to add a query field the place followers can submit their questions straight to you. Then, you possibly can handle these questions in your weblog.

18. Team Interviews

25+ Unique Blog Post Ideas to Engage Your Readers

Perhaps your crew has some information to share with the world.

If they’re open to it, conduct interviews along with your crew members to assist your viewers get to know them higher, achieve some extra perception into your corporation, and study useful ideas from completely different departments.

19. Case Studies

If you need to show that you just don’t simply discuss the discuss but in addition stroll the stroll, it’s price it to put collectively some superior case research for your corporation weblog.

Your readers and potential purchasers will love to know what sorts of outcomes you’ve gotten to your different purchasers.

Talk in regards to the historical past of the enterprise, the work you probably did, and the way all of your arduous work has paid off.

Case research can even current some stable alternatives to goal “examples”- or “case studies”-related key phrases.

20. Conference or Event Overview

Did you lately attend an area occasion? Or perhaps you went to an superior Web optimization convention in Chiang Mai, Thailand?

Share your expertise and takeaways in your weblog.

25+ Unique Blog Post Ideas to Engage Your Readers

Not everybody will get the possibility to attend these occasions, however they’ll nonetheless achieve worth from studying about what you realized and the way they will apply the teachings to their very own companies or life.

Plus, if individuals are trying to find the occasion, you could have the ability to benefit from that natural visitors.

21. Resource Post

25+ Unique Blog Post Ideas to Engage Your Readers

Consider compiling a useful resource put up that consists of your favourite industry instruments, ebooks, movies, and many others.

Your readers are doubtless on the hunt for the very best sources to assist them develop their companies and enhance their lives.

These posts can be nice you probably have the chance to make a little bit of a fee by means of together with affiliate hyperlinks.

22. Behind the Scenes

25+ Unique Blog Post Ideas to Engage Your Readers

This your viewers may benefit from getting a “behind the scenes” look into your corporation?

If it could be of curiosity to your readers, do a rundown of the way you began your corporation, the way it works, and even how they might begin their very own enterprise.

Don’t give away all of your commerce secrets and techniques, however some of these posts can undoubtedly be attention-grabbing and value-packed.

23. Favorite Industry Blogs

25+ Unique Blog Post Ideas to Engage Your Readers

What are your favourite industry blogs buzzing about?

Any scorching matters price writing about in your weblog?

If you suppose the subject might be of curiosity to your readers, write up your personal take, ideas, and takeaways.

24. Gift Guide


If the vacations are arising, it might be time to write up an industry-related present information.

What instruments or devices ought to everybody look out for this season?

What objects are doubtless to be on each Web optimization professional’s must-have record?

25. Year in Review

25+ Unique Blog Post Ideas to Engage Your Readers

As the yr comes to an in depth, take into consideration what classes you’ve realized.

  • What can your readers take away from the earlier yr?
  • What traits ought to they appear out for the next yr?
  • “Year in review” posts have the additional benefit of having the ability to goal New Years-related key phrases to appeal to a few of that annual visitors.

Bonus: More Blog Post Ideas

Hopefully, these 25 weblog put up concepts had been sufficient to get the wheels turnin’.

In actuality, there are near-endless potentialities – even when it looks like most matters have been coated earlier than.

Have enjoyable with it and see what you cam again of those extra weblog put up concepts:

  • Bucket List: What’s your corporation bucket record? What would you like to obtain 1 yr, 5 years, and even 10 years from now?
  • Industry Quotes: Write a roundup put up of your favourite industry quotes.
  • Open Letter: Need to get one thing off your chest? Publish an open letter a few matter that’s essential to you.
  • Blogging Series: Cover difficult matters in a multi-part running a blog sequence.
  • List of Your Favorite Tools: What instruments do you employ in your corporation day-after-day? Do you suggest them?
  • Checklist: Write a weblog put up in regards to the X issues somebody has to have earlier than they begin a enterprise, journey to Thailand, construct a tiny home, and many others.
  • 100 Things Post: Share 100 info about your industry – significantly info readers may not have heard earlier than.
  • FAQs: Cover the commonest questions you obtain out of your previous and present purchasers.
  • Expand on a Topic: See a niche in how your rivals are masking a sure matter? Elaborate in your put up and switch it into an final information.
  • Q&A with Team: Ask your social media followers to submit questions for you to ask your crew after which cowl their solutions in a weblog put up.
  • Industry Memes or Jokes: Everyone loves an excellent meme or joke. Do a roundup of your favourite industry-related funnies.
  • Roundup Posts: Reach out to industry consultants for his or her tackle a selected matter. Include their suggestions in an “X Experts Discuss…” roundup put up.
  • Holiday Guides: Is there a vacation pattern your viewers ought to learn about? How ought to they strategy their advertising technique, electronic mail advertising, and many others. in the course of the vacation season?
  • Book Review: Write a overview of your favourite industry-related books, together with some key takeaways.
  • “A Day in the Life”: What does it seem like to work to your firm? Give your readers a glimpse into your each day life on the job.
  • Expand on Live or YouTube Videos: Turn Facebook Live or YouTube movies into weblog posts, elaborating on the principle speaking factors.
  • Product Reviews: Publish opinions of frequent merchandise or instruments utilized in your industry.
  • How-To Guides: Break down difficult processes into step-by-step how-to guides.
  • Current Events: What’s occurring on the earth at the moment? How does it relate to your industry? What do readers want to know?
  • Industry “Hacks”: Cover some unusual industry “hacks” your readers might not have tried earlier than.
  • Blog Contest: Post a few contest (for instance, a Halloween costume contest), recruit members, put up in regards to the outcomes, and supply a prize to the winner.
  • Questions on Twitter: Venture to RiteTag.com to seek for hashtags that would translate into some attention-grabbing weblog put up concepts.
  • Social Media Comments: Comb by means of your social media feedback to see if there are any questions or matters which can be price being coated as a weblog put up.
  • Industry Publications: Look out for the most recent information, summarize the findings, and supply your absorb your personal weblog article.
  • Special Events and Updates: What has your corporation been up to? Any upcoming occasions? Keep your readers in-the-know by updating your weblog.

Image Credits

Featured Image: Pixabay
All screenshots taken by writer, November 2019
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