Google is making a change to its ‘top stories’ part in search outcomes by eradicating AMP as one of many necessities for getting featured.
The ‘top stories’ part seems on the prime of Google’s search outcomes when trying to find a trending information story.
Since 2016, Google has solely included AMP pages in that part. Soon that can not be the case.
AMP No Longer Required For Top Stories
Google made a significant announcement at present about an upcoming change to rating alerts.
That change is rolling out subsequent yr, at which period Google may even be adjusting the eligibility necessities for its ‘top stories’ part.
In addition, Google might be incorporating the newly introduced web page expertise sign into its rating standards for prime tales.
“As part of this update, we’ll also incorporate the page experience metrics into our ranking criteria for the Top Stories feature in Search on mobile, and remove the AMP requirement from Top Stories eligibility.”
See extra right here: Google’s Core Web Vitals to Become Ranking Signals
Google Still Supports AMP
Removing AMP as an eligibility requirement for prime tales shouldn’t be a sign that Google is any much less dedicated to supporting AMP.
Google notes that it’s going to proceed assist AMP after this variation rolls out, and can proceed to hyperlink to AMP pages when out there.
The prime tales part can nonetheless embrace AMP pages, nevertheless it gained’t solely embrace AMP pages.
Is This Change Already Rolling Out?
Google could already be testing the waters with together with greater than AMP pages within the prime tales part.
At Search Engine Journal we’ve seen our non-AMP articles routinely seem within the prime tales part.
Here’s an instance of a daily internet web page within the prime tales part. You can inform it’s non-AMP as a result of it doesn’t have the lightning bolt icon.
So it’s fascinating to hear that is an upcoming change to prime tales, because it feels just like the change has already rolled out to some extent.
CONTINUE READING BELOW
Google is all the time testing issues although, so perhaps that’s what we’ve been seeing currently.
There are some limitations to not utilizing AMP, nevertheless.
As you possibly can see within the instance above, Google solely displayed the title for our web page, whereas the AMP pages have a big picture and their favicon displayed.
It’s not but identified how non-AMP pages will look in prime tales when this replace formally rolls out. Hopefully Google makes issues extra uniform by then.
Source: Google Webmaster Central Blog